That’s right–we’ve lured J.Crew’s little sister, Madewell, to Brooklyn. For the first time, the brand will be available in-store at Bird-Williamsburg and online at www.shopbird.com.
As Madewell marketing director Gigi Guerra told WWD, “All of us at Madewell are fans of Bird, and we’re consistently inspired by what [owner] Jen Mankins does. She has an unwavering eye for what’s cool — she’s like a cool-detecting weather vane — yet she’s totally down-to-earth.”
We’ve decided to give a little sneak preview of the goods–but to see the full collection, join us tonight to celebrate Madewell’s debut at our Williamsburg st0re with Nancy Whang of LCD Soundsystem, tunes by DJ Justine D, food by Radish, and drinks from Brooklyn Brewery!
